About Us

Nippon Agency Vienna is a leading platform for Japanese food, sake, and culture in Europe. We connect authentic Japanese producers with European markets, creating opportunities for growth, visibility, and lasting partnerships.

Our mission is to bring Japanese quality and tradition to Europe in a way that is both credible and inspiring, respecting the origin, craftsmanship, and stories behind every product. From artisanal sake and regional delicacies to culinary innovation, we help Japanese brands tell their story, reach the right audience, and thrive in new markets.

With deep expertise in import, distribution, marketing, and event management, we offer producers a full-service approach—combining market strategy, brand development, and experiential platforms like the Sake Week Vienna and the Craft Sake & Food Fair (CSFF Vienna).

At Nippon Agency Vienna, we believe in authenticity, sustainability, and cultural exchange, bridging Japan and Europe through taste, tradition, and shared experiences.